Business Plan, What We Need To Include.

(3000 words)


Front Page
Title/ Logo
Names & Contact Details




Executive Summary
Who we are
Our vision
The opportunity 
Harvest potential/ expansion 


The Product 
What is it?


The Market
Size?
Competitors  (Direct & Indirect)
Trends & Forecast


Figures


Customers


Unique Selling Point (USP)


Marketing Plan
Where we are going to sell?
Price?
Place?
Promotion?
Sales Channels 


Research & Development 
Prototypes 
Other products
Strategy


Manufacturing & Operations
How will it be produced 
Corporate Responsibility 
Distribution?


Action Plan
'Gantt Chart'
Deadlines
Credibility?


Economy & Finance
Cash Flow


Appendices
Budgets 
Patent Contracts
Team CVs


'KNOW YOUR INDUSTRY'